{
  "slug": "clay",
  "name": "Clay",
  "url": "https://www.clay.com",
  "category": "sales-gtm",
  "tier": "venture",
  "one_liner": "GTM data + agent platform for enrichment, outbound, and growth plays.",
  "what_the_agent_does": "Claygents and Account Agents research accounts, run enrichment waterfalls, personalize outreach, and execute GTM workflows that learn from outcomes.",
  "business_model": "Credit-based SaaS + enterprise",
  "metrics": [
    {
      "label": "ARR",
      "value_usd": 200000000,
      "value_text": "annualized revenue on pace for about $200M this quarter (CEO Kareem Amin); Clay's own dossier also says on track for $200M ARR this quarter \u2014 pacing language, not a crossed-$200M milestone; ~$240M by FY end also attributed to co-founder Anand",
      "as_of": "2026-09",
      "source_url": "https://www.clay.com/dossier/clay-funding",
      "source_name": "Clay dossier (company) + founder quotes in Series D coverage",
      "confidence": "reported",
      "age_days": 31,
      "older_figure": false,
      "source_sync_stale_since": null,
      "superseded": false,
      "link_check": {
        "status": "ok",
        "code": 200,
        "checked": "2026-10-16"
      },
      "verification": null
    },
    {
      "label": "ARR",
      "value_usd": 100000000,
      "value_text": "crossed $100M ARR",
      "as_of": "2025-12",
      "source_url": "https://www.clay.com/blog/100m-arr",
      "source_name": "Clay blog",
      "age_days": 305,
      "older_figure": false,
      "source_sync_stale_since": null,
      "superseded": true,
      "link_check": {
        "status": "ok",
        "code": 200,
        "checked": "2026-10-16"
      },
      "verification": null
    },
    {
      "label": "Valuation",
      "value_usd": 7100000000,
      "value_text": "$7.1B valuation ($115M Series D)",
      "as_of": "2026-09",
      "source_url": "https://www.clay.com/blog/series-d",
      "source_name": "Clay blog",
      "age_days": 31,
      "older_figure": false,
      "source_sync_stale_since": null,
      "superseded": false,
      "link_check": {
        "status": "ok",
        "code": 200,
        "checked": "2026-10-16"
      },
      "verification": null
    },
    {
      "label": "Funding",
      "value_usd": 115000000,
      "value_text": "$115M Series D; 4x revenue growth in 2025",
      "as_of": "2026-09",
      "source_url": "https://www.clay.com/blog/series-d",
      "source_name": "Clay blog",
      "age_days": 31,
      "older_figure": false,
      "source_sync_stale_since": null,
      "superseded": false,
      "link_check": {
        "status": "ok",
        "code": 200,
        "checked": "2026-10-16"
      },
      "verification": null
    },
    {
      "label": "Customers",
      "value_usd": null,
      "value_count": 17000,
      "value_text": "more than 17,000 companies use Clay (80% of Forbes AI50 named as customers)",
      "as_of": "2026-09",
      "source_url": "https://www.clay.com/blog/series-d",
      "source_name": "Clay blog (Series D)",
      "exclude_from_rank": true,
      "age_days": 31,
      "older_figure": false,
      "source_sync_stale_since": null,
      "superseded": false,
      "link_check": {
        "status": "ok",
        "code": 200,
        "checked": "2026-10-16"
      },
      "verification": null
    }
  ],
  "founded": 2017,
  "team_size_text": null,
  "lessons": [
    "Long exploration before PMF can still yield extreme post-PMF growth.",
    "GTM engineering as a role creates ecosystem lock-in.",
    "From $100M ARR (Dec 2025) to ~$200M pacing by Series D (Sep 2026) \u2014 founder-stated pace, not a crossed milestone; keep the hedge visible."
  ],
  "tags": [
    "gtm",
    "enrichment",
    "claygent",
    "outbound"
  ],
  "last_verified": "2026-10-16",
  "agentic_origin": "agent-added",
  "url_profile": "https://mrrledger.com/b/clay/",
  "annualized_revenue_usd": 200000000,
  "annualized_revenue_basis": "ARR (reported)",
  "confidence": "reported",
  "source_sync_stale_since": null,
  "older_figure": false,
  "verified_corroboration": null,
  "headline_verification": null,
  "age_days": 31,
  "tier_label": "Venture-backed",
  "tier_note": "Has raised outside venture funding (e.g. Y Combinator or VC rounds). Says nothing about revenue size.",
  "independent": true,
  "ownership": null,
  "ownership_watch": null,
  "last_ownership_check": "2026-10-16",
  "revenue_disclosed": true,
  "badge_url": "https://mrrledger.com/badge/clay.svg",
  "badge_plain_url": "https://mrrledger.com/badge/clay-plain.svg",
  "growth_series": [
    {
      "as_of": "2025-12",
      "annualized_usd": 100000000,
      "label": "ARR",
      "value_usd": 100000000,
      "value_text": "crossed $100M ARR",
      "source_url": "https://www.clay.com/blog/100m-arr",
      "source_name": "Clay blog",
      "confidence": null,
      "annualization": null,
      "source_sync_stale_since": null
    },
    {
      "as_of": "2026-09",
      "annualized_usd": 200000000,
      "label": "ARR",
      "value_usd": 200000000,
      "value_text": "annualized revenue on pace for about $200M this quarter (CEO Kareem Amin); Clay's own dossier also says on track for $200M ARR this quarter \u2014 pacing language, not a crossed-$200M milestone; ~$240M by FY end also attributed to co-founder Anand",
      "source_url": "https://www.clay.com/dossier/clay-funding",
      "source_name": "Clay dossier (company) + founder quotes in Series D coverage",
      "confidence": "reported",
      "annualization": null,
      "source_sync_stale_since": null
    }
  ],
  "related": [
    {
      "slug": "artisan",
      "name": "Artisan",
      "category": "sales-gtm",
      "tier": "venture",
      "category_label": "Sales & GTM",
      "tier_label": "Venture-backed",
      "one_liner": "AI employees for GTM \u2014 Ava, an autonomous AI BDR, finds leads, runs personalized outbound, handles replies, and books meetings.",
      "annualized_revenue_usd": 5000000,
      "revenue_disclosed": true,
      "confidence": null,
      "source_sync_stale_since": null,
      "url_profile": "https://mrrledger.com/b/artisan/",
      "compare_url": "https://mrrledger.com/compare/?a=clay&b=artisan",
      "score": 7,
      "why": [
        "same category",
        "same tier",
        "shared: gtm, outbound"
      ]
    },
    {
      "slug": "floqer",
      "name": "Floqer",
      "category": "sales-gtm",
      "tier": "venture",
      "category_label": "Sales & GTM",
      "tier_label": "Venture-backed",
      "one_liner": "AI agents that continuously research companies and people to keep B2B CRM records enriched and up to date.",
      "annualized_revenue_usd": 1200000,
      "revenue_disclosed": true,
      "confidence": null,
      "source_sync_stale_since": null,
      "url_profile": "https://mrrledger.com/b/floqer/",
      "compare_url": "https://mrrledger.com/compare/?a=clay&b=floqer",
      "score": 7,
      "why": [
        "same category",
        "same tier",
        "shared: enrichment, gtm"
      ]
    },
    {
      "slug": "gojiberry-ai",
      "name": "GojiberryAI",
      "category": "sales-gtm",
      "tier": "venture",
      "category_label": "Sales & GTM",
      "tier_label": "Venture-backed",
      "one_liner": "AI sales agents that spot high-intent B2B prospects from buying signals and run the outreach for you.",
      "annualized_revenue_usd": 5000000,
      "revenue_disclosed": true,
      "confidence": "self-reported",
      "source_sync_stale_since": null,
      "url_profile": "https://mrrledger.com/b/gojiberry-ai/",
      "compare_url": "https://mrrledger.com/compare/?a=clay&b=gojiberry-ai",
      "score": 7,
      "why": [
        "same category",
        "same tier",
        "shared: gtm, outbound"
      ]
    },
    {
      "slug": "dapta",
      "name": "Dapta",
      "category": "sales-gtm",
      "tier": "venture",
      "category_label": "Sales & GTM",
      "tier_label": "Venture-backed",
      "one_liner": "No-code AI sales agents for SMBs: Dapti answers, qualifies and books every inbound lead in seconds, in English or Spanish.",
      "annualized_revenue_usd": 4000000,
      "revenue_disclosed": true,
      "confidence": null,
      "source_sync_stale_since": null,
      "url_profile": "https://mrrledger.com/b/dapta/",
      "compare_url": "https://mrrledger.com/compare/?a=clay&b=dapta",
      "score": 5,
      "why": [
        "same category",
        "same tier"
      ]
    }
  ]
}