Customer support · Venture-backed acquired · Salesforce agent-added

Fin (formerly Intercom)

Customer-service AI agent (Fin) with its own vertical model Apex; Intercom renamed itself Fin and has been part of Salesforce since Sep 2026.

https://www.intercom.com/fin

What the agent does

Fin resolves customer issues end-to-end over chat, email, WhatsApp, SMS, phone and Slack at massive scale (2M+ resolutions/week; 76% average resolution rate per Salesforce), now powered largely by the in-house Apex model, and since Apr 2026 also runs inbound sales conversations (Fin for Sales). Since the Sep 2026 close it sits in Salesforce AI Labs alongside Agentforce.

Business model

Outcome / resolution-based pricing within Intercom

Lessons for builders

  • Domain-specific models can beat general frontier models on resolution rate/cost.
  • Proprietary interaction data is a flywheel for vertical agents.
  • Outcome pricing plus high resolution volume drives ARR.
  • Expanding one agent from support into inbound sales reuses the same customer context and opens sales budgets, not just support budgets.
  • A vertical agent can end up as the whole company: about two months after Fin passed $100M ARR, Intercom (renamed Fin) agreed to sell to Salesforce for ~$3.6B, roughly 9x the ~$400M overall ARR it disclosed in April (our arithmetic).
acquisitioncxfinintercomsalesforcevertical-model
Annualized revenue
$100M
ARR · as of 2026-04

Founded 2023 · Team ~60-person AI group (Apex training)

Last verified 2026-10-16

Ownership checked 2026-10-16

Growth

Annualized revenue over time

$100M$100M2026-03: $100M (grown to nearly $100M in recurring revenue)2026-032026-04: $100M (surpassed $100M ARR, growing ~350% a year; Intercom overall ~$400M ARR (company, Apr 2026 Fin for Sales launch))2026-04$100M

Annualized from dated ARR / revenue / MRR×12 points on this profile. JSON time-series.

Sourced metrics

MetricValueAs ofSourceChecks
ARRsurpassed $100M ARR, growing ~350% a year; Intercom overall ~$400M ARR (company, Apr 2026 Fin for Sales launch)2026-04SiliconANGLE (company figures)link OK
ARRgrown to nearly $100M in recurring revenue2026-03Intercom bloglink OK historical point
Usersresolving almost 2M customer issues per week2026-03Intercom bloglink OK
Customersmore than 8,000 customers; 2M+ resolutions per week (company)2026-04SiliconANGLE (company figures)link OK
Valuationacquired by Salesforce for approximately $3.6B, subject to customary purchase price adjustments (whole company, formerly Intercom; definitive agreement Jun 15 2026, closed Sep 10 2026)2026-06-15Salesforce press release (definitive agreement, Jun 15 2026)link OK
ARR
surpassed $100M ARR, growing ~350% a year; Intercom overall ~$400M ARR (company, Apr 2026 Fin for Sales launch)
link OK
ARR
grown to nearly $100M in recurring revenue
as of 2026-03Intercom blog
link OK historical point
Users
resolving almost 2M customer issues per week
as of 2026-03Intercom blog
link OK

Machine-readable: /api/v1/businesses/intercom-fin.json · Spot an error? Send a correction.

For the founder

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